There is one Southern Charm moment that remains iconic. And that moment just so happens to be the Season 5 conversation between Craig Conover and Naomie Olindo in which he asked her, “What’s wrong with my sewing?” The pair were dating at the time and later broke up, and Naomie recently revealed where the duo stand today.
Naomie hosted an “Ask me anything” Q&A session on her Instagram account earlier this week, where she addressed a wide range of topics — including her current friendship status with Craig. During the candid chat, one fan asked the Southern Charm alum, “Would you and Craig ever do a TikTok ‘what’s wrong with my sewing,’ it would be epic viral,” to which Naomie responded, “Hahahahha, funny enough, we just talked about how hilarious this would be the other day. Maybe!”
Craig later reposted the response first shared by Naomie to his own Instagram Stories (below).
(BTW, you can relive the moment by checking out the video at the top of the post.)
Inside Craig Conover’s sewing-related career
Following that moment, Craig would go on to launch a successful pillow brand, Sewing Down South. It started as a small business in his home in Charleston, but has expanded to being sold nationwide in stores (including the brand’s flagship store in Charleston) and online, and includes a wide range of products. He even named his memoir in tribute to the moment, Pillow Talk: What’s Wrong with My Sewing?.
Back in June, Craig reflected on the brand’s success. “I told them sewing was my hobby… and I wanted to turn it into a business,” he wrote in a video posted to Instagram. “HOLY AIRBALL.”
RELATED: Craig Conover Reveals the “Revamp” He Just Made at His Charleston Home
The video highlighted the many successes of Sewing Down South from store openings to brand collaborations and beyond. “Keep every stone they throw at you,” he captioned the Instagram from earlier this summer. “You’ve got castles to build.”
Does Craig Conover still sew?
Craig Conover’s latest career move
Craig just added a new business to his resume. He and Austen Kroll recently opened up the wedding and party venue, The Waverly, in Charleston. This the the duo’s latest collaboration after becoming investors in in Carriage House NYC, a West Village restaurant, and the Charleston restaurant, By the Way (Naomie was one of the many friends who attended the opening in December 2024).
RELATED: Craig and Austen Reveal the Real Reason They Ventured Into the Wedding Industry (EXCLUSIVE)
As for the new event venue, Craig recently spoke to The Daily DIsh about The Waverly: “We’re just expanding our footprint in Charleston, investing in our backyard,” Craig explained, adding that he and Austen could potentially work together yet again. “I can’t wait to continue to collaborate with him,” Craig continued. “We just have a lot of ideas, which is really cool.”
Look back at Craig’s extensive work history, including his venture into the restaurant business.
