Madison LeCroy is one busy mama, but at least she doesn’t have to do everything alone.
The Southern Charm-er, who just welcomed her second child merely weeks ago, continues to juggle motherhood, renovations to her Charleston-area home, and bouncing back in her fitness journey. As if that wasn’t enough, the mother of 1-month-old daughter, Teddi, and 12-year-old son, Hudson, hasn’t slowed in her progress regarding her pajama fashion line, LeCroy. She recently posted a couple of black-and-white photos on Instagram Stories, showing her hubby, Brett Randle, helping on the business front.
“CFO Husband,” she captioned over pictures of Brett at the other end of a countertop filled with swatches of fabric and textures. Moreover, he appeared to be wearing a sling across his chest, perhaps so baby Teddi could help with the family business, too.
Of course, the first-time father might know a couple of things about fashionable sleepwear. After all, he gifted Madison with an elegant Mon Cheri Robe earlier this year.
Details on Madison LeCroy’s pajama fashion line
Madison announced plans for a pajama line in late 2024 after years of hairdressing and paid partnerships. The brand launched in the new year.
“The pajamas that I’ve worn in the past, a lot of people have let me know that it wasn’t in their budget,” she explained at the time. “So I wanted to make sure that I could give them still that quality but also affordable for them.”
Related: Madison LeCroy Shows Off Her Recent Home Change & Reveals Her Next Renovation Project: I’m Pumped”
Madison designated names for each luxurious and carefully crafted ensemble on her website. A black-colored set called The Uniform (and its sister, The Uniform 2.0) and the sold-out Sunset Soiree in red/brown sugar comprised solid but bold colors. Meanwhile, The Champagne Nights, The Golden Hour, and The Glow Getter provided a more neutral and restful tone.
She also released the “Pillow Talk Robe” in July, a lightweight and breathable robe available in snow white.
Madison LeCroy teases a possible venture into baby clothes
In March, while still expecting Teddi’s arrival, Madison teased branching off into menswear and baby clothes.
“I can’t wait to have a little girl — and who’s to say in three years she won’t help me pick out sets?” she told Page Six. “You want to feel something that feels soft on your skin and feels comfortable, and I feel that with babies as well, so the wheels are turning.”
Related: Madison LeCroy Makes a Bold Prediction About Her Family’s “Future” After Welcoming Her Baby
In what’s posited to be a family affair, Madison told the outlet that her son, Hudson, had been “giving Richie Rich vibes” when testing the garment samples for himself. She had Southern Charm cast mates Craig Conover, Salley Carson, Taylor Ann Green, Molly O’Connell, and Venita Aspen test the products, too.
“I had them testing out the fabrics and the fits because all of us are completely different body types,” Madison admitted. “Venita’s an extra small, and Molly’s 5-foot-9.”
She advised that items available now were meant only as a “staple wardrobe,” but fans had much more to look forward to because she wasn’t quite finished.
“Moving forward, I will come out with things that are going to be inspired for holidays and seasons,” she continued. “But I wanted at the very beginning to just have something that is chic and comfortable and cozy that you can wear around family, but also look amazing at girls’ night if you were doing a pajama night in.”
Keep up with Madison and her fun family adventures, including the major “first” she had since the birth of her youngest.
