Los Angeles, California – Euphoria star Sydney Sweeney’s newest film, Americana, flopped at the box office – did the controversy over her American Eagle ad cause this?
Per The Hollywood Reporter, the 27-year-old actor’s flick performed poorly during its opening weekend.
The outlet reports that Americana racked in around $500,000 after being screened in about 1,123 theaters domestically.
The Western crime movie, which also stars singer Halsey and Paul Walter Hauser, originally premiered at SXSW in 2023 and was well-received by critics.
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Americana did have some tough competition against hits like Weapons and Freakier Friday, yet the thriller also premiered on the heels of the controversy surrounding Sweeney’s American Eagle campaign.
The Sharp Objects star’s promo for the clothing line – dubbed “Sydney Sweeney Has Great Jeans” – has been heavily criticized for seemingly leaning into eugenics dog whistles by swapping “jeans” for “genes.”
Even Doja Cat mocked the divisive ad with a cheeky TikTok video amid the public outrage.
Sweeney was also recently revealed to be registered as a Republican, further adding fuel to the fire among fans. Will The White Lotus actor’s career continue to suffer because of her “good genes?”
